Sorry Spock, Emotions Drive Business: Proving the Value of Creative Ideas With Science

Sorry Spock, Emotions Drive Business: Proving the Value

Sorry Spock, Emotions Drive Business presents scientific proof that creative advertising is better for the bottom line. Adam Morgan, Executive Creative Director at Adobe, gives both creatives and marketers the ammo to prove the value of creativity to stakeholders. For decades, marketers have battled over the value of creative ideas. Some believe creativity adds more impact, others believe it's just window dressing. With data-driven marketing, the divide is only increasing. Today, more than ever, creative professionals need a concrete answer to the question, "Do creative ideas work better?" Fortunately, science has finally caught up. There is an answer that isn't based on subjective case studies. More than that, Adam shows how emotional ideas create experiences that are more effective and reveals why creativity is actually less risky for business. Sorry Spock, Emotions Drive Business shows readers how they can create the ideal experiences to improve their bottom line.

  • ASIN: 1642790710

Adams Sales Order Book, 2-Part, Carbonless, White/Canary, 5-9/16 x 8-7/16 inches, 50 Sets per Book (DC5805) (12 Pack)

Adams Sales Order Book, 2-Part, Carbonless, White/Canary, 5-9/16

Adams Business Forms provide the tools to help keep track of messages, finances, transactions, employees, taxes, and customers to businesses throughout the world. These products are the perfect way to create and maintain a professional image for small businesses and service providers. Adams Sales Order Books are quality forms featuring premium grade paper. These 2-part sets feature a white, canary paper sequence, with consecutive page numbers printed on each form in red. These sheets contains areas for customer information, order number, terms, date, shipping information and salesperson. Columns are provided to enter quantity, description, price and amount, helping you to record all crucial transaction information. There are (50) 5.56 x 8.44 inch forms in each book. Whether it's a multi-part form, notebooks, writing pads, record books, or any of the hundreds of items we offer, you can count on Adams products to help!

  • Color: White
  • Brand: Adams
  • ASIN: B07GC3381H

Outliers: The Story of Success

Outliers: The Story of

In this stunning new book, Malcolm Gladwell takes us on an intellectual journey through the world of "outliers"--the best and the brightest, the most famous and the most successful. He asks the question: what makes high-achievers different? His answer is that we pay too much attention to what successful people are like, and too little attention to where they are from: that is, their culture, their family, their generation, and the idiosyncratic experiences of their upbringing. Along the way he explains the secrets of software billionaires, what it takes to be a great soccer player, why Asians are good at math, and what made the Beatles the greatest rock band. Brilliant and entertaining, Outliers is a landmark work that will simultaneously delight and illuminate.

  • Brand: Back Bay Books
  • ASIN: 0316017930
  • UPC: 352749561657

Option B: Facing Adversity, Building Resilience, and Finding Joy

Option B: Facing Adversity, Building Resilience, and Finding

  • Brand: KNOPF
  • ASIN: 1524732680
  • UPC: 642688061760

Adams Sales Order Books, 2-Part, Carbonless, White/Canary, 4-3/16 x 7-3/16 Inches, 50 Sets per Book, 6 Books

Adams Sales Order Books, 2-Part, Carbonless, White/Canary, 4-3/16

Click Images to Enlarge: Premium grade paper, 2-part sets (white, canary paper sequence). Consecutive page numbers printed in red. Sheet contains areas for customer information, order number, terms, date, shipping information and salesperson. Columns provided to enter quantity, description, price and amount. SFI Certified Sourcing. 50 sets per book. 4-3/16 x 7-3/16. 3/Pack, 8 Pack/Carton.Sales Order Book, 2-part, Carbonless, 4-3/16 x 7-3/16, 50 Set/Book, 3/Pack, 8 Pack/CartonProduct SpecificsManufacturer: Adams Sold as Pack with 3 per PackTo order a carton, order 8 PackItem may be returned for 30 days from date of purchaseUPS ShippableMade from Recycled Material: No

  • Brand: Adams
  • ASIN: B00KKXGIA8
  • UPC: 646498802018

Adams Sales Order Book, 3-Part, Carbonless, White/Canary/Pink, 5-9/16" x 8-7/16", Bound Wraparound Cover, 50 Sets per Book (TC5805)

Adams Sales Order Book, 3-Part, Carbonless, White/Canary/Pink, 5-9/16"

Adams Sales Order Books provide a professional 3-part carbonless invoice. Give customers the perforated white top copy. Keep the canary and pink copies for your departments. A wraparound back cover tucks between pages so you don't write through multiple sets. Blank space in the header leaves room for a company stamp. Unique 6-digit receipt numbers help you locate orders.3-Part Carbonless Order Book (white, canary, pink). Bound wraparound cover. 50 Sets per book. 5-9/16" x 8-7/16".Ideal for Small Businesses: Adams Sales Order Books allow you to give customers a professional record of their purchase.Personalize It: Use the blank space up top to customize your orders. A company stamp or label works for a fraction of the cost of custom printing.Keep the Details: Forms provide customer information, shipping address, salesperson, payment type, and the price and quantities of items ordered.Wraparound Divider: The back cover folds beneath your pages so you don't write through sets.Make Every Purchase Unique: Give customers a numbered order that makes it easier to locate your duplicate. A large 6-digit number in the upper right-hand corner lets you flip to the right transaction.

  • Color: White/Canary/Pink
  • Brand: Adams
  • ASIN: B000GAUK0Y
  • UPC: 809302280888

The House on Mango Street

The House on Mango

Acclaimed by critics, beloved by readers of all ages, taught everywhere from inner-city grade schools to universities across the country, and translated all over the world, The House on Mango Street is the remarkable story of Esperanza Cordero. Told in a series of vignettes – sometimes heartbreaking, sometimes deeply joyous – it is the story of a young Latina girl growing up in Chicago, inventing for herself who and what she will become. Few other books in our time have touched so many readers.

  • Color: Multicolor
  • Brand: Vintage
  • ASIN: 0679734775

Give and Take: Why Helping Others Drives Our Success

Give and Take: Why Helping Others Drives Our

A groundbreaking look at why our interactions with others hold the key to success, from the bestselling author of OriginalsFor generations, we have focused on the individual drivers of success: passion, hard work, talent, and luck. But in today’s dramatically reconfigured world, success is increasingly dependent on how we interact with others. In Give and Take, Adam Grant, an award-winning researcher and Wharton’s highest-rated professor, examines the surprising forces that shape why some people rise to the top of the success ladder while others sink to the bottom. Praised by social scientists, business theorists, and corporate leaders, Give and Take opens up an approach to work, interactions, and productivity that is nothing short of revolutionary.

  • Brand: Grant, Adam
  • ASIN: 0143124986
  • UPC: 884823509397

Adams Money and Rent Receipt Book, 2-Part Carbonless, 7-5/8" x 11", Spiral Bound, 200 Sets per Book, 4 Receipts per Page (SC1182)

Adams Money and Rent Receipt Book, 2-Part Carbonless,

Adams Money/Rent Receipt Books help you record cash transactions quickly and easily. You get 200 sets of 2-part carbonless receipts. Each spiral-bound book provides 4 perforated white receipts for customers per page. A canary duplicate stays behind for your records. Blank space in the header leaves room for a company stamp. Unique 6-digit receipt numbers help you locate old orders. Proudly made in the USA.2-Part carbonless (white, canary). 200 Sets. Spiral bound. Overall book size: 7-5/8" x 11". Detached receipt size: 2-3/4" x 7-1/8".Perfect For Landlords: Adams Money Rent Receipt Books help you track rental cash flow and stay on top of paperwork for tax season.Personalize It: Use the blank space up top to customize your orders. A company stamp or label works for a fraction of the cost of custom printing.Record Any Sale: Keep books on hand for in-home daycare payments, roommates' rent, art fairs and festivals. When you need receipts for tax purposes, bring along your own book for estate sales, garage sales, Craigslist purchases, or other cash transactions.Keep the Details: Each 2-part carbonless receipt records the date, payee, payor, balance due, reason for transaction and method of payment. You write the cost in numerals and spell it so the amount is never in question.Make Ever...

  • Color: White/Canary
  • Brand: Adams
  • ASIN: B0006OL3Y2
  • UPC: 087958118223

Eat to Live: The Amazing Nutrient-Rich Program for Fast and Sustained Weight Loss, Revised Edition

Eat to Live: The Amazing Nutrient-Rich Program for

The Eat To Live 2011 revised edition includes updated scientific research supporting Dr. Fuhrman's revolutionary six-week plan and a brand new chapter highlighting Dr. Fuhrman's discovery of toxic hunger and the role of food addiction in weight issues.  This new chapter provides novel and important insights into weight gain. It explains how and why eating the wrong foods causes toxic hunger and the desire to over consume calories; whereas a diet of high micronutrient quality causes true hunger which decreases the sensations leading to food cravings and overeating behaviors.  It instructs readers on how to leave behind the discomfort of toxic hunger, cravings, and addictions to unhealthy foods.New recipes and menus are included as well as new and updated Frequently Asked Questions.This is a book that will let you live longer, reduce your need for medications, and improve your health dramatically. It is a book that will change the way you want to eat. Most importantly, if you follow the Eat To Live™ diet, you will lose weight faster than you ever thought possible.

  • Brand: Fuhrman Joel
  • ASIN: 031612091X
Similar Adams Business Sales Results